Posts Tagged ‘Ready Set Launch LLC’
A Wheaties – Microbrewery partnership encourages us to get out of our comfort zone
Wheaties! The breakfast of champions is now…the beer of champions. In Fortune, “Now you can have your Wheaties all day long”, on August 12, 2015, we learn that Wheaties has partnered with a craft brew house to create Hefeweizen beer called HefeWheaties. What do Wheaties and this beer have in common? Quite simply: wheat. This unique…
Read MoreBring out your inner child! Ironically, Pedialyte can kick start your transition into retirement
Pedialyte! As a proud father of two little boys, it is “go-to” drink that helps re-hydrate kids when they are under the weather. In Marketplace, “Pedialyte embraces its new customers: revelers”on May 15, 2015, we learn that Pedialtye has a whole new type of consumer: college students recovering from hang-overs. The same rehydration properties that…
Read MoreJust get your business started!
In my coaching work, I have the distinct pleasure of supporting small business owners and entrepreneurs as they take their growth ideas, products, services, passions, and business savy into the marketplace. They deserve a great deal of credit as striking out on your own can be risky. If you are thinking of putting a toe…
Read MoreBen and Jerry’s Motivates Us to Stop Procrastinating
Since 1978, Ben and Jerry’s, have been delivering “Vermont’s Finest” ice cream like no other. My personal favorite is Phish Food, and I celebrate my birthdays with a delicious Ben and Jerry’s ice cream cake. In Bloomberg Businessweek, “Why Ben & Jerry’s Launches New Ice Cream Flavors in the Winter” on January 13, 2015, we learn that Ben…
Read MoreExecutive search consultants – how to develop authentic relationships
Take a Long Term Approach with Executive Search Consultants In your career, an executive search consultant can be a great customer. Like anyone who buys your services, you need to build loyalty and trust. So, let’s explore how you can get to know your executive search customer! In my work with executives, I often hear,…
Read MoreKeurig and Campbell Soup Challenge Us to Seek Out New Social Media Channels
Keurig and Green Mountain Coffee. Since 1998, they have brought quality coffee to a single cup without having to grind beans, measure coffee, handle filters or clean up. Press a couple buttons and voila! You can find the Keurig in plenty of homes as well as office break rooms. As the organization evolved, its product…
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