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Job Search Strategy

Baltimore’s iconic Berger cookie inspires a career move

Born in Brooklyn and raised in New Jersey, I never thought something could ever rival the famous Black & White cookie. The mix of chocolate and vanilla icing lightly covering an oversized cookie bed made for an enormous smile in my childhood.  Today, Black & White cookies can be bought as easily in the 5…

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Procter & Gamble and a focused job search: Don’t be willing to “do anything”

Procter & Gamble (P&G) is a consumer goods powerhouse that touts more “billion dollar” brands than any other.  Legendary brand names like Bounty, Crest, Olay, Pantene and Tide have filled America’s homes since 1837.  P&G fundamentally understands the American consumer and has based its success on targeting “the middle class.” The economic conditions of recent…

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